FOR IMMEDIATE RELEASE
Contact: info@drivetowardacure.org
WIN BIG. EXPERIENCE CHAMPIONS. HELP DRIVE TOWARD A CURE
Bring a Trailer Charity Auction Offers an Exclusive Daytona NASCAR Experience Featuring Jimmie Johnson, Tommy Kendall, Josef Newgarden and More — Benefiting Those Living with Parkinson’s
Collaboration between the online auction automotive community and Parkinson’s nonprofit Drive Toward a Cure has raised more than $100,000 to date, with Bring a Trailer additionally donating its auction fees to the cause
Win a full NASCAR experience package at Daytona International Speedway for the August 29th final Nascar Cup championship race and support national non-profit Drive Toward a Cure – Bid now through Friday 8/21 at Bring a Trailer https://bringatrailer.com/listing/coke-zero-sugar-400-experience/
Goodyear tires has donated tickets, garage and pit passes and a set of four (4) passenger tires for the winning bidder of NASCAR Cup Series Coke Zero Sugar 400 Experience, August 29th at Daytona International Speedway and supporting those living with Parkinson’s through national non-profit Drive Toward a Cure – bid now at https://bringatrailer.com/listing/coke-zero-sugar-400-experience/
Winner and guest will meet 7x NASCAR Champion Jimmie Johnson for a private tour of his Legacy Motor Club hauler – bid now at https://bringatrailer.com/listing/coke-zero-sugar-400-experience/ and support Parkinson’s through Drive Toward a Cure
NASCAR Cup Series Coke Zero Sugar 400 Experience, now live on Bring a Trailer, includes official IROC racesuit worn and autographed by champion and broadcaster Tommy Kendall – bid now at https://bringatrailer.com/listing/coke-zero-sugar-400-experience/
Autographed Team Penske apparel will be provided to the winner of the NASCAR Cup Series Coke Zero Sugar 400 Experience, now live on Bring a Trailer, including certified signatures from 2x INDY 500 champion Josef Newgarden – bid now at https://bringatrailer.com/listing/coke-zero-sugar-400-experience/
Official Hitachi crew shirt, from Team Penske and signed by 2x INDY 500 winner Josef Newgarden, included in the NASCAR Cup Series Coke Zero Sugar 400 Experience, now live on Bring a Trailer bid now at https://bringatrailer.com/listing/coke-zero-sugar-400-experience/ and support Parkinson’s through national non-profit Drive Toward a Cure.
LOS ANGELES – August 18, 2026 – NASCAR fans, racing enthusiasts and collectors: this is one auction worth crossing the finish line for.
With the NASCAR Cup Series season heading toward its conclusion, Bring a Trailer, Goodyear, Team Penske and Legacy Motor Club are giving one fortunate winner the opportunity to experience the 2026 Coke Zero Sugar 400 at Daytona International Speedway — and come home with an extraordinary collection of racing memorabilia representing champions across motorsports.
And the best part? When you win, those living with Parkinson’s win, too.
“The magic of this partnership is that it brings together everything our community loves — cars, racing, experiences and camaraderie — and turns that passion into something meaningful for people living with Parkinson’s,” said Deb Pollack, founder of Drive Toward a Cure. “We are incredibly grateful to Bring a Trailer for believing in our mission and continuing to find creative ways for the automotive community to make a difference.”
Now live on Bring a Trailer, this latest charity auction is the seventh online auction benefiting national non-profit foundation Drive Toward a Cure® and offers a race-weekend experience that puts the winner in the middle of the NASCAR action, including:
- Two tickets to the 2026 Coke Zero Sugar 400 at Daytona International Speedway
- Two pit credentials and garage passes
- A meet-and-greet and hauler tour with seven-time NASCAR Cup Series champion Jimmie Johnson
- An IROC race suit personally signed by racing champion Tommy Kendall
- Hats and crew shirts signed by two-time Indianapolis 500 winner Josef Newgarden
- A set of four Goodyear tires
Bid now on the Coke Zero Sugar 400 Experience at Bring a Trailer.
This latest offering provides an opportunity to experience NASCAR from inside the action at one of motorsports’ most iconic venues, while also supporting Drive Toward a Cure’s ongoing efforts in providing personal and financial assistance while advancing its mission on behalf of the Parkinson’s community.
Champions on the track. Champions for the cause.
From Jimmie Johnson, a seven-time NASCAR Cup Series champion, to Tommy Kendall, an IROC racing champion, and Josef Newgarden, a two-time Indianapolis 500 winner, this package brings together some of the most accomplished names in American motorsports.
It also continues Drive Toward a Cure’s “Legends of Motorsports, Champions of Parkinson’s™” ongoing racing recognition — celebrating the remarkable people who have helped shape motorsports while recognizing the millions of individuals and families whose lives have been touched by Parkinson’s. Iconic drivers challenged by Parkinson’s and have been honored by Drive Toward a Cure comprise some of the winningest racers in history incuding Phil Hill, Sam Posey, Parnelli Jones, Jim Busby and Rod Hall.
“We love the idea that someone can bid on this package because they’re a racing fan, a collector, or simply want an incredible Daytona experience — and then feel even better knowing that their winning bid is helping someone living with Parkinson’s,” said Deb Pollack, founder of Drive Toward a Cure. “Every auction is a reminder of what can happen when our community comes together,” Pollack added. “Whether you’re bidding, sharing the opportunity or simply helping spread the word, you’re helping us keep moving toward a cure.”
Seven auctions. More than $100,000 raised. And counting.
The Daytona experience marks the seventh charity auction collaboration between Bring a Trailer and Drive Toward a Cure. Previous auctions have generated more than $100,000 to support those living with Parkinson’s.
The partnership’s impact goes even further, with Bring a Trailer donating its applicable auction fees from each charity auction to Drive Toward a Cure, helping maximize the charitable benefit of every bid.
Since its founding in 2016, Drive Toward a Cure has raised more than $1.5 million through its automotive events, partnerships and fundraising initiatives, supporting Parkinson’s research and programs while providing meaningful assistance to those living with the disease.
Thank You to the Partners Making This Possible
Drive Toward a Cure extends its sincere thanks to the companies and organizations whose generosity and support helped bring this unique auction experience together:
Goodyear • Team Penske • Bring a Trailer • Legacy Motor Club
Their commitment to the automotive and motorsports community — and to helping those living with Parkinson’s — demonstrates the power of partnership and the difference our community can make when we come together.
For the latest Bring a Trailer auction, the message is simple:
Bid on the champions. Experience Daytona. Bring home the racing history. And help Drive Toward a Cure.
About Bring a Trailer
Bring a Trailer (BaT) is a digital auction platform and enthusiast community that was founded in 2007 to connect buyers and sellers of classic, collector and enthusiast vehicles. BaT curates vehicles submitted by sellers and helps them craft transparent auction listings that present the vehicles as they are—without superlatives or dubious used-car-lot language. Each listing is vetted by BaT’s knowledgeable community of more than 930,000 registered users so potential buyers can bid with confidence.
About Drive Toward a Cure:
Drive Toward a Cure is a 501(c)(3) nonprofit foundation that blends cars and camaraderie to raise awareness and funds for Parkinson’s disease. Founded in 2016, the organization has raised more than $1.5 million to support research, patient care, and outreach through distinctive automotive and lifestyle events nationwide. The foundation also administers its own ‘Access to Care’ and ‘Special Assistance’ grant programs, providing direct support to individuals and organizations in need, including creating and benefiting directed programs at regional Parkinson’s Foundation Centers of Excellence nationwide within the areas events are held. For more information please visit www.drivetowardacure.org.
About Parkinson’s Disease
Affecting nearly one million Americans and 10 million worldwide, Parkinson’s disease is the second-most common neurodegenerative disease after Alzheimer’s and is the 14th-leading cause of death in the United States. It is associated with a progressive loss of motor control (e.g., shaking or tremor at rest and lack of facial expression), as well as non-motor symptoms (e.g., depression and anxiety). There is no cure for Parkinson’s and 60,000 new cases are diagnosed each year in the United States alone.
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